Brand

The Worktopia brand, in one place.

Everything you need to represent Worktopia well: our logo, colours, type and tone of voice. Made for partners, vendors and press. Grab the logo files below and help keep us looking sharp wherever we show up.

Get the logo files Brand enquiries
Who we are

The modern technology partner for Australian firms.

Worktopia makes work secure, productive and integrated, where the tech just works. We don't hand you a ticket number; we take ownership of the outcome. Rooted in accounting, trusted across professional services.

It's your Worktopia.
Tech that just works.
Simple solutions, powerful impact.
The logo

Three bubbles, and the wordmark.

The full lockup is our primary signature. Give it room, keep it whole, and pick the version that suits the surface it sits on.

worktopia
The mark

Three overlapping bubbles, orange leading, with amber and magenta plus one stray dot, paired with a soft, rounded lowercase wordmark. The bubble cluster can stand alone as an app icon or avatar.

Keep it clean
Clear space of at least one bubble on every side.
Minimum 120px or 30mm wide for the full lockup.
Don't recolour, stretch, rotate or add shadows.
Place on white, cream, slate or a solid brand colour.
The logo on backgrounds

Lead with the full-colour lockup on light surfaces. On slate, keep the colourful mark and reverse the wordmark to cream. On a solid brand colour, switch to the all-white lockup so it stays crisp.

worktopia
White· primary
worktopia
Cream· default
worktopia
Slate· dark
worktopia
Brand· reversed
What not to do

The lockup is fixed artwork. Keep its colour, proportions and orientation. These four break it.

!
Don't recolour
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Don't stretch
!
Don't rotate
!
Don't add effects
Assets

Download the logo.

Every logo is supplied as scalable SVG, ideal for web and print at any size. The full logo and the mark also come as transparent PNGs at 1x, 2x and 3x, for favicons, avatars, app icons and anywhere SVG is not supported. Please use the artwork as provided, without editing the colours or proportions.

worktopia
Primary logo
Full colour · light backgrounds
worktopia
Reversed logo
All white · dark backgrounds
Logo mark
Full colour · icon & avatar
Logo mark
White · on brand colour
Colour

A warm, optimistic spectrum.

Drawn straight from the logo. Lead with Orange and Magenta; let the others accent. Translucency and overlap are part of the brand, so let the colours mingle like the bubbles do.

Primary & accent
Sunrise Orange
#F26F23
Primary · energy
Magenta
#EC1E79
Primary · highlight
Amber
#FBB040
Optimism · accent
Coral
#EE4023
Warmth · accent
Purple
#8E2A8B
Depth · accent
Red
#ED1C24
Alert · sparingly
Neutrals
Ink
#3A3330
Wordmark · body
Slate
#2A2520
Dark surfaces
Cream
#FCF6EC
Backgrounds
White
#FFFFFF
Surfaces
Typography

Rounded, friendly, clear.

Fredoka
Display
Aa
It's your Worktopia
Headlines, wordmark and buttons. Weights 500 / 600.
Download from Google Fonts
Nunito
Body
Aa
Clear, legible copy for everything from helpdesk replies to proposals. A humanist companion to Fredoka.
Body and UI. Weights 400 / 600 / 700 / 800.
Download from Google Fonts

Need something we haven't listed?

For logo files in another format, co-branding, or press enquiries, drop us a line and we'll sort you out.

Email hello@worktopia.au or call 1300 856 912